Learn how to make smarter stock and promotion decisions.
Guides and playbooks for merchandising, category and engineering teams.
Practical reading for the teams who own stock.
Why every slow product doesn’t need a discount: telling price, visibility and placement problems apart.
Coming soon
Festival planning by region: buying ahead, holding price and stopping at the delivery cutoff.
Coming soon
From file upload to live cart: the four-stage integration path.
Coming soon
08Questions
Asked before every walkthrough.
What does Zyntel do?
It reads your sales, stock, what’s on order, the festival calendar, weather and sport, and decides what to do with each product: buy more, move it, get it seen, wait, discount or exit. It recommends the cheapest fix that works, inside your rules.
Do we have to let Zyntel change prices live?
No. You can run on recommendations only: the engine sends a daily list or file and your own systems apply it. Or use our live cart for some channels or categories and recommendations for others.
How much data do we need?
At least 100 SKUs and whatever sales history you have. More history sharpens forecasts, but you can start with a few months.
Does it handle festivals and regional events?
Yes. We maintain festival dates by state, plus wedding season, payday and school cycles, weather and sport. You can correct dates and add your own events.
How are creators and affiliates paid?
You choose per campaign or client: a fixed fee, per sale, or per sale after the return window closes. Rate limits and return windows are set by category.
Can it break our brand agreements?
No. Rules come in layers (break-even, category, segment, brand agreement, product override) and the tightest one always wins.
09Walkthrough on your data
Bring one category. See tomorrow’s worklist.
We load a sample of your catalogue, sales and stock, run the engine on it, and walk you through every recommendation, the reason behind it and what it would have earned.
Go live with as few as 100 SKUs and any length of sales history.
- Your catalogue and stock, loaded
- SKU health and risk scores
- Buy, move and markdown calls
- Festival effects for your regions
- Your brand and store rules
- Live cart or recommendations only
- What it would have saved
- A rollout plan by category